Ready to take your sportfishing up a notch? Xtratuf's 6" Ankle Deck Boots are the boots to get you there. You've probably been struggling to move quickly around the deck of your boat in tall rubber...
Bosley is the late, great dog-of-goodr legend who passed away at the young age of 91.
Non-slip
No bounce
Polarized
Non-Reflective Lenses
For Regular Heads
Best for Road, Trail, or Taco Runs
These are! Classic shape with new levels of style and performance. We designed these shades to look good and fit comfortably on your face whether you’re haulin’ tail down a mountain trail or drinki...
Meet the OG shirt that put us on the map. Tired of heavy, sticky, overbuilt “performance” clothing, we hunted down the perfect lightweight fabric—crafted from bamboo—and built our first insanely s...
GOODR IS PROUD TO SUPPORT THE NATIONAL PARK FOUNDATION
Introducing our new line of National Park Sunglasses, featuring FOUR BEAUTIFUL NEW PARKS!!! goodr is proud to support the the National Park Fo...
Introducing the new Circle Gs! We designed these shades to look good and fit comfortably on your face whether you’re doing squats with a dog in your arms or sipping a nitro cold brew.
We use speci...
The Ankle Deck Boot collection has been crafted specifically for Off-Shore anglers. Anglers are athletes, and like any athlete they need the best footwear to help them perform at a high level. We'v...
Our everyday sandal built with waterproof leather and stitching inspired by the winds of Hawai‘i.
The Tuahine is the ideal all-day leather sandal. Crafted with waterproof, full-grain leather and st...
When you wear these all black Mach G sunglasses, you don't just join an elite sky force. You also earn the title Basic Bitch. That’s right. You heard us. BASIC BITCH: Badass Aviator Speeding Into C...
The versatile Breeze Short is so lightweight and soft next-to-skin that you will hardly know it's there.
6 inch inseam
Breathable, ultra-light and moisture wicking
Bamboo lined pockets for ultima...
Sun Bum SPF 30 Premium Moisturizing Sunscreen Spray will protect you from harmful UVA/UVB rays while enriching your skin with vitamin E, an antioxidant that helps to neutralize free radicals, which...
Mythical beast, Real UV400 Protection. Classic shape with new levels of style and performance.
Non-slip
No bounce
Polarized
Mirrored Reflective Lenses
For Regular Heads
Best for Road, Trail, or Ta...
Our best-selling, essential beach sandal made with cushioned, water-resistant sandal materials that will make your feet feel like they're in the islands.
In Hawai‘i, ‘ohana isn’t just immediate fam...
GRADIENT LENSESDark-to-light tint blocks overhead rays and increases ground visibility.
BIGGER NOGGINWider Fit for Larger Heads.
NO SLIPSpecial grip-coated frame with silicone inserts to eliminate...
The Ankle Deck Boot collection has been crafted specifically for off-shore anglers. Anglers are athletes, and like any athlete they demand the best footwear to help them perform at a high level. W...
Moku Pae
Translation: Boat, to come ashore
Engineered to perform both on and off the water, Moku Pae is quick-drying, breathable, and ultra-grippy.
Built for ocean adventures, our Moku Pae brings ...
Our fav SPF lip balm with Aloe and Vitamin E to protect and moisturize your kisser all day long.
Sunscreen Lip Balm SPF 30 - CoconutGrab as many as you can because we literally can't keep any of ou...
With wider frames, longer arms, and bigger lenses than the OGs, these babies are designed to complement and fit beasters with larger melons.
Non-slip
No bounce
Polarized
Mirrored Reflective Lenses...
While it might be the magic that gets them all the love, we prefer to celebrate wizards for their panache: capes, pointy hats, and, beards. But just wait until you see one on their beach run rockin...
Pro tip: forget sucking oxygen at some aid station, that's for losers and weaklings. Instead, try silver spray paint while rocking these gray and chrome shades. You may not receive the same benefit...
