New Arrivals

New Arrivals


New arrivals for every adventure.
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Regular price $104.95
Sale price $104.95
Regular price
Unit price
per 
Our classic western shirts are made with the same breathable, lightweight, and quick-drying fabric you love from Poncho, so you’ll be comfortable until the cows come home. It’s got built-in sun...
Regular price $84.95
Sale price $84.95
Regular price
Unit price
per 
It’s the best damn shirt out there. Our proprietary fabric is breathable, lightweight, quick-drying, and provides built-in sun-protection so you can stay out all day. It’s got built-in stretch ...
Regular price $94.95
Sale price $94.95
Regular price
Unit price
per 
Our proprietary fabric is breathable, lightweight, quick-drying, and provides built-in sun-protection so you can stay out all day. It’s got built-in stretch to keep you moving, and tons of thoughtf...
Regular price $94.95
Sale price $94.95
Regular price
Unit price
per 
Our proprietary fabric is breathable, lightweight, quick-drying, and provides built-in sun-protection so you can stay out all day. It’s got built-in stretch to keep you moving, and tons of thou...
Regular price $109.95
Sale price $109.95
Regular price
Unit price
per 
This western-inspired performance denim is remarkably soft and never stiff. Whether you’re working, riding, or casting, it’ll hold its own and then some. With built-in stretch for added mobilit...
Regular price $94.95
Sale price $94.95
Regular price
Unit price
per 
Our proprietary fabric is breathable, lightweight, quick-drying, and provides built-in sun-protection so you can stay out all day. It’s got built-in stretch to keep you moving, and tons of thou...
Regular price $94.95
Sale price $94.95
Regular price $94.95
Unit price
per 
Our proprietary fabric is breathable, lightweight, quick-drying, and provides built-in sun-protection so you can stay out all day. It’s got built-in stretch to keep you moving, and tons of thou...
Regular price $104.95
Sale price $104.95
Regular price
Unit price
per 
Our proprietary fabric is breathable, lightweight, quick-drying, and provides built-in sun-protection so you can stay out all day. It’s got built-in stretch to keep you moving, and tons of thou...
Regular price $94.95
Sale price $94.95
Regular price
Unit price
per 
Our performance flannel fits like a hug from a lumberjack. It’s got medium weight for durability, it’s stretchy and soft for all-day comfort and mobility, and our proprietary fabric wicks moist...
Regular price $94.95
Sale price $94.95
Regular price
Unit price
per 
Our performance flannel fits like a hug from a lumberjack. It’s got medium weight for durability, it’s stretchy and soft for all-day comfort and mobility, and our proprietary fabric wicks moist...
Regular price $94.95
Sale price $94.95
Regular price
Unit price
per 
Our classic western shirts are made with the same breathable, lightweight, and quick-drying fabric you love from Poncho, so you’ll be comfortable until the cows come home. It’s got built-in sun...
Regular price $94.95
Sale price $94.95
Regular price
Unit price
per 
Our classic western shirts are made with the same breathable, lightweight, and quick-drying fabric you love from Poncho, so you’ll be comfortable until the cows come home. It’s got built-in sun...
Regular price $64.95
Sale price $64.95
Regular price
Unit price
per 
For little guys who want to grow up to be just like their old man, our handsome Kids Shirts are a cut above. Lightweight, breathable, and quick-drying, it’s made from the same fabric as The Origina...
Regular price $140.00
Sale price $140.00
Regular price
Unit price
per 
More than a jacket, the Rhea is a legacy. Capturing all style and details of a timeless trucker, with the sensational softness of our Boucle Fleece. Sporting a classic fit and Sateen lining, you m...
Regular price $118.00
Sale price $118.00
Regular price
Unit price
per 
A high rise that is fitted at the waist and hip, relaxing into a slouchy straight leg. If you like the comfort denim feel of the Carson Jean but want more of a fitted waist and relaxed leg, the Aud...
Regular price $108.00
Sale price $108.00
Regular price
Unit price
per 
Straight-leg corduroy pant with timeless everyday style Organic cotton fabric is soft, lightweight, and breathable UPF 50+ rating provides added protection in sunny weather Classic 5-pocket layout...
Regular price $98.00
Sale price $98.00
Regular price
Unit price
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Polo-style sweater made from 100% organic cotton for breathable softness Open airy stitch keeps things light and cool in warm weather Relaxed fit for easy movement and laid-back elegance Classic c...
Regular price $94.00
Sale price $94.00
Regular price
Unit price
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Oversized shirt with an old-school fit Organic cotton reduces water and pesticide use Recycled polyester adds softness and moisture management Long, shirttail hem for extra coverage
Regular price $68.00
Sale price $68.00
Regular price
Unit price
per 
Cozy isn’t a crime, and the Cove Superset Cowl is proof. This lounge leopard’s incredibly soft brushed Juneau Fabric is supported by a cozy cowl neck, blouson sleeves and side slits. Cozy cowl ne...
Regular price $64.00
Sale price $64.00
Regular price
Unit price
per 
Casual turtleneck with a classic build and fit Organic cotton uses less water and pesticides than normal cotton Recycled polyester is soft and regulates our temperature Spandex adds a little stret...